Step 1 — Users opt in
Users join Mine through the mobile app and choose which brands they want to support.
Think of this like growing an email database - onboard users to mine to gain access to their insights.
They stay anonymous and get paid.
Step 2 — Privacy-safe signals
When the Mine VPN is on, consent-based signals are generated — not cookies, pixels, or personal data.
Step 3 — Aggregated audience insights
Brands see trends across their real audience:
what interest is rising, what’s cooling, and where attention is shifting.
Step 4 — Activate when it matters
Brands can activate Mine audiences in Google & Meta — without ever seeing personal data.